Berlin, 22nd May 2018

‘Personal Assistant’ App Beats Hundreds To Secure Top Prize In Porsche NEXT OI Competition


Sports car giant Porsche and Berlin-based startup HIGH MOBILITY announced at last Saturday’s Porsche NEXT Open Innovation Competition Award Ceremony that the team behind the ‘personal assistant’ connected car application AUTOmator had beaten over a thousand participants to first place of the global challenge. The top three teams were awarded prizes totalling over €100,000 and, in a major coup for the competition, Porsche awarded pilot projects to all three finalists.

The innovative idea behind AUTOmator, which saw off competition from developers from over 50 countries worldwide, sees the linking of apps with Porsche vehicles; in essence working as a virtual personal assistant to the driver. The app from the German-based team is designed so that specific, predefined situations independently trigger app commands which would otherwise be performed by the user. Crucially, it is through the use of an intuitive and easy-to-navigate interface that AUTOmator redefines the car experience for drivers. The UX-centric app might come into play, if, for example, a driver were to receive an email from a specific or known sender while driving their Porsche. AUTOmator would then notify the driver via the car’s internal display. Receiving high praise from the judging panel it was the ‘if-this-then-that’ aspect of the team’s concept that saw AUTOmator scoop first prize against some stiff competition. 

HIGH MOBILITY CEO and competition judge, Risto Vahtra, said: 

“We have been thrilled by the technical and imaginative quality of the projects on display in this final round of the competition. Personalisation here was key. Looking to the future, I believe some of these projects could become hugely successful businesses. At HIGH MOBILITY we’re incredibly proud to have played a key role in the furthering of these innovative collaborations.” 

Set against a backdrop of the Formula E Berlin E-Prix in the capital’s Tempelhof Airport, the Porsche NEXT OI Award Ceremony saw the top seven selected teams undertake a final round of pitches for the judges before prizes were announced. After months of hard work, development and testing the judges awarded second prize to the SoundReply team who created a race driving simulator and coaching application called Porsche Track Precision app 4.0 and third prize to The Porsche Smart Garage Project developed by the Dräxlmaier Campus team. In addition to their prizes, and signalling a major nod of approval from Porsche, all teams will have the opportunity to refine their applications for pilot projects in collaboration with the sports car manufacturer this year.  

Speaking after the win, AUTOmator inventor Steffen Iwan discussed what attracted his team to the competition: 

“I think in the next 2-3 years there will be immense opportunities with connected car APIs. It was clear to us that the competition’s app development platform was the best way to explore them”, he said.  “We are extremely proud to have the opportunity to develop our idea further with Porsche and we hope to be able to contribute towards Porsche’s digital transformation in the future.”  

The Porsche NEXT OI Competition was the opportunity for developers to build applications and services for connected Porsche sports cars - including the currently unreleased Porsche Mission E - with Berlin startup HIGH MOBILITY providing a unique platform for the development and testing of projects. Developers had access to simulated Porsche vehicles in order to develop their applications in a true-to-life environment as well as enjoy round-the-clock access to over 140 APIs and an extensive range of SDKs, tools and resources. The competition closed with a total of 1,055 registered participants, calling up half a million APIs between them. 

Dr. Ing. h.c. F. Porsche AG based in Stuttgart-Zuffenhausen, Germany, is the world’s leading manufacturer of exclusive sports cars. In 2017, the company delivered 246,375 new vehicles to its customers around the world, generating sales of EUR 23.5 billion. The company’s operating profit sat at EUR 4.1 billion, making Porsche one of the world’s most profitable automotive manufacturers. 

HIGH MOBILITY is a unique developer platform for the building and testing of connected car applications and services. Through the use of an innovative car emulator, access to SDKs, tools and documentation as well as over 200 APIs, developers can recreate the experience of working with real-world connected vehicles in a simulated environment.

Contacts for press enquiries: 


Kadi-Ingrid Lilles
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Porsche AG
Tanja Deutschenbaur
Press Spokesperson Finance and IT
+49 711 911 27828